Matcha Powder, What It Is and How to Use It?

Time : 2025.09.11 Page View : 689 Author : AMULYN

Business Background

From matcha ice cream, matcha cake to matcha chocolate, the special oriental taste of matcha is becoming popular all over the world, and this may be an opportunity for the matcha market. According to the rough statistics of relevant experts, the total global demand for matcha is about 12,000 tons. At present, the total output of all matcha producers in the world is about 4,000-5,000 tons, with a gap of 7,000-8,000 tons. After subtracting domestic demand (a large part of domestic demand is green tea powder), the international gap is 4000-5000 tons. According to QYR Research, the global revenue of matcha tea in 2016 was USD 13,279,500, and the global matcha market revenue is expected to reach USD 1,713,420,000 by the end of 2022 owing to the increasing demand for drinking tea, pastries, ice cream, and beverages, according to Global Market Insights Inc. According to the latest research report of the company, based on the continued growth in demand for healthy and safe products and various tea flavors, the global matcha tea market is expected to be worth more than US$5.5 billion by 2027, which is a staggering growth.

What is mathca powder?

Matcha is a micro-powdered tea product processed by grinding the fresh leaves of the covered tea tree after steaming (or hot air), drying and drying the leaves as raw materials. Compared with green tea, matcha increases the content of chlorophyll and amino acid, and reduces the bitterness and astringency. Moreover, matcha adopts special processing technology, including more than ten processes such as greening, cooling, and drying. In terms of moisture, time, temperature, space, etc. All have complex, strict technical requirements. The manufacturing process of green tea powder is stir-frying. Matcha has a long-lasting emerald green color, while green tea's pink and yellow-green color is easy to change; matcha is elegant and fragrant, with fine powder and sweet taste, while green tea powder has a coarser powder and a bitter taste.

How to use it?

Beverages: Matcha is traditionally prepared as a tea using a bamboo whisk to mix the powder with hot water. It can also be used to make lattes, smoothies, and iced drinks.
Baking: Matcha is a popular ingredient in baking, used in recipes for cakes, cookies, muffins, and bread to add a unique flavor and vibrant green color.
Desserts: It is often used in desserts such as ice cream, puddings, and chocolates to impart its distinct taste and color.

Products Recommended

AMULYN specializes in the production of organic matcha, and is committed to the research and development, production and sales services of matcha. It has passed ISO90001, ISO22000, HACCP, FSSC22000 certification successively, and the products have obtained HALAL and other certificates.

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